The question is: is your application using all of these? If not, you might consider how to use them.
Over the coming weeks, we'll show you more about each of these in individual blogs, so you can do your best at implementing them. Of course, as you implement them you need to include a good analytic package to track how they are performing and how to improve them in detail.
Integration points for viral growth in Facebook (no particular order):
- Facebook Application Directory
- Profile Boxes (Main page)
- Profile Boxes (Boxes page)
- News feed stories (including mini-feed in old facebook)
- Notifications (User-to-user)
- Notifications (Application-to-user)
- Email notifications (User-to-user equivalent)
- Email promotions (Application-to-user equivalent)
- Application tab
- Application Info sections
- Invitations
- The publisher
- Updating the user's status
- Feed Forms
- Left side navigation link (old Facebook) / Bookmark (new Facebook)
- Pre-populated messages
- Message attachment
- Share button
(Semi-) Integration points for viral growth on Facebook (no particular order):
- Fan pages
- Facebook Connect
- Social Ads (Advertising on Facebook, with targeting)
- Platform ad networks and other application APIs
You might consider using this as a checklist. It may not always be worth using all these points, but it's worth spending some time every now and then to just go through and think about how these points might help your application.

2 comments:
Very cool! I will use this as a checklist. Have something for Open Social / Myspace?
Thanks
Not yet. We're going to work on flushing out good suggestions for the above list first!
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